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Final Music Video

Final Digi-Pack

Final Advertisement

Evaluation - Question 1,3 and 4

Evaluation - question 2

2) How effective is the combination of your main product and ancillary tasks?
When I first had to create my ancillary tasks, I wanted to ensure that I had a consistent theme running throughout them so that my target audience of teenage girls would have appeal to them and that they related to my music video well. For the inspiration of my Digi-pack and magazine advert I looked at Pixie Lott who was the artist of my chosen song for my music video, "like a broken arrow". We wanted to portray Pixie Lott as a young teenage girl who is trying to connect with her audience. So, I decided to use locations that teenagers would be familiar with such as parks, benches and their front living room.
For my Digi-pack I used the black and white theme that I have running throughout music video which gave it the professional look that I wanted to and I think it fitted with the lyrics/theme to the song (relationship break ups). For the front cover I took a print screen from my actual music video where Elle is resting against a white wall. I used this image as the audience will be familiar with it from the music video and it will clearly show that she is the main female protagonist being re
presented in the video. I adjusted the contrast a little more so that she stood out against the all and adding in a "swirly" font which i downloaded from a fonts website as I think this fitted with my pop genre and showed the young and girly character, inspired by Pixie Lott herself.
For the inside covers I chose a "kiss" shape to represent the love within the music video and on the other I used a black silouette of the cupid with an arrow as I also had this in my music video as an overlapping shot of when Elle and Alex in the video are arguing, the arrow breaks over them.
Here is my second ancillary task which is my magazine advert. Again, I have kept the consistency running throughout by continuing the black and white theme and again using a "swirly/girly" font to keep the initial idea of portraying Pixie Lott as much as possible. Again I have used screen shots from my music video so the audience can relate to the advertisement as they recognise them fro the video itself. The purpose of this was to promote the album itself. I used quotes from famous music magazines to make it look more professional and believable.
Overall, I think the overall effectiveness of the combination of my ancillary tasks is good because I have used the same locations, fonts and images throughout that my target audience of teenage girls will be able to relate to and along with the storyline and narrative of the music video.

Evaluation - Voice over

Showing posts with label Narrative music video. Show all posts
Showing posts with label Narrative music video. Show all posts

Tuesday, 14 September 2010

Narrative Music Video

The other type of music video that you can achieve is whats called a Narrative Music Video. This is the opposite of the performance one. Where in a performance video all that can be watched by the viewers is the band/artist playing the song and singing in a location, narrative actually have a storyline for them to watch.

By having a narrative running alongside the performance of the band/artist it makes it more interesting to watch, especially if the storyline actually fits to the lyrics of the song. An excellent example of this type of music video is "Stan" by Eminem and Dido. The reason why this video is so clever is because this song is about an obsessive fan over ermine and is girlfriend (dido) is started to become worried by this. the fact that the person playing the obsessive fan looks like Eminem makes it easier for us as viewers to follow and really absorb the narrative 100% and listen to how it fits the lyrics of the song.





I hope that when it comes down to making our own video, we can achieve both a mixture of performance and narrative combined in order to making it a successful music video and something that is thoroughly enjoyable to watch.

Posted by sophie mcnamara at 03:37 0 comments  

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