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Final Music Video

Final Digi-Pack

Final Advertisement

Evaluation - Question 1,3 and 4

Evaluation - question 2

2) How effective is the combination of your main product and ancillary tasks?
When I first had to create my ancillary tasks, I wanted to ensure that I had a consistent theme running throughout them so that my target audience of teenage girls would have appeal to them and that they related to my music video well. For the inspiration of my Digi-pack and magazine advert I looked at Pixie Lott who was the artist of my chosen song for my music video, "like a broken arrow". We wanted to portray Pixie Lott as a young teenage girl who is trying to connect with her audience. So, I decided to use locations that teenagers would be familiar with such as parks, benches and their front living room.
For my Digi-pack I used the black and white theme that I have running throughout music video which gave it the professional look that I wanted to and I think it fitted with the lyrics/theme to the song (relationship break ups). For the front cover I took a print screen from my actual music video where Elle is resting against a white wall. I used this image as the audience will be familiar with it from the music video and it will clearly show that she is the main female protagonist being re
presented in the video. I adjusted the contrast a little more so that she stood out against the all and adding in a "swirly" font which i downloaded from a fonts website as I think this fitted with my pop genre and showed the young and girly character, inspired by Pixie Lott herself.
For the inside covers I chose a "kiss" shape to represent the love within the music video and on the other I used a black silouette of the cupid with an arrow as I also had this in my music video as an overlapping shot of when Elle and Alex in the video are arguing, the arrow breaks over them.
Here is my second ancillary task which is my magazine advert. Again, I have kept the consistency running throughout by continuing the black and white theme and again using a "swirly/girly" font to keep the initial idea of portraying Pixie Lott as much as possible. Again I have used screen shots from my music video so the audience can relate to the advertisement as they recognise them fro the video itself. The purpose of this was to promote the album itself. I used quotes from famous music magazines to make it look more professional and believable.
Overall, I think the overall effectiveness of the combination of my ancillary tasks is good because I have used the same locations, fonts and images throughout that my target audience of teenage girls will be able to relate to and along with the storyline and narrative of the music video.

Evaluation - Voice over

Thursday, 10 February 2011

Digi pack ideas...





I downloaded "paint pro plus" and was able to expand on my editing skills. The first photo I uplaoded is a balck and white shot of Elle. I changed the focus usign the "spot" tool. I hand drew (quite badly) a red pouted kiss shape and then in a swirly text I wrote "Pixie Mix - Broken Arrow". This was in a small black font so it was visible, but Elle was still the main focus.

The second photo is my favourite. It's shot of Elle standing against the big gate with a beautiful house in the background. I used the "spot" tool once again and this time I changed the focus so that Elle stood out much more then the background. I think this looks really effective and will make a great album cover. I hand drew "pixie mix" with the airbrush tool and used black as this stood out against the background. I used a baby pink and did "hearts" for the dots on the eyes as this gave it the little girly edge that Pixi lott would have. I then used a swirly font and wrote broken arrow in a smaller font.

The last photo I uploaded it the same as the first one but this times it's in colour. I then used the airbrush tool and hand drew pixie mixx as I did on the second photo.

These are all very basic ideas but I hope to put my final piece together over the weekend!

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